About Coral Care

Coral Care is transforming access to pediatric developmental therapies by connecting families with high-quality, in-home speech and occupational therapists. Their mission is to ensure that every child gets the care they need—faster, easier, and with fewer barriers.

Coral Care is launching an Affiliate Referral Program to expand awareness and drive growth through trusted community engagement in the local Facebook groups and online communities where parents are already seeking recommendations for pediatric therapy services.

Who We're Looking For

The ideal candidate must have:

• 1-3 years of hands-on affiliate marketing experience (this is our #1 requirement)
• Experience engaging authentically in Facebook parent groups and other similar online communities
• Strong communication skills with the ability to create persuasive, non-promotional content
• A bias toward action—you execute quickly and iterate rather than spending time on lengthy planning
• Self-sufficiency—you solve problems independently without requiring constant supervision
• A legitimate, active Facebook presence with experience navigating community guidelines
• This role is available as a part-time opportunity (20-25 hours/week), with potential for full-time consideration for exceptional candidates who bring significant relevant experience.

Key Responsibilities

Affiliate Program Management & Scaling

• Build and manage our client's Affiliate Referral Program, maintaining 10+ active affiliates at all times
• Develop and implement a recruitment strategy to continuously source new affiliates from parent communities
• Design and maintain self-service onboarding materials that enable new affiliates to start promoting Coral Care within 20 minutes of signing up
• Create training resources and content templates that help affiliates promote services authentically

Community Engagement & Communication

• Identify and join targeted local Facebook parent groups where families are seeking therapy recommendations
• Train and guide affiliates on effective, authentic engagement strategies in online communities
• Craft compelling messaging that resonates with both parents seeking services and potential provider partners
• Support affiliates in navigating community guidelines while effectively promoting our client's services

Performance Monitoring & Optimization

• Manage affiliate tracking systems in Airtable to monitor referrals and performance
• Track key performance metrics and compile weekly and monthly reports
• Gather feedback from affiliates to improve engagement and continuously optimize the program
• Identify high-performing affiliates and implement strategies to increase their retention and productivity

Additional Responsibilities

• Assist with local media outreach during program downtime
• Source potential provider partners identified in community discussions
• Stay current on affiliate marketing best practices and suggest program improvements

What Sets You Apart

• Experience with community marketing targeting parents or family-focused audiences
• Understanding of pediatric healthcare or developmental therapy services
• Background in referral programs or ambassador marketing
• Knowledge of healthcare regulations related to patient referrals and marketing
• Personal connection to our mission of improving access to developmental therapies

Why Join Our Client?

• Hands-On Growth Experience – Shape a growing affiliate program from the ground up
• Mission-Driven Work – Help families access critical developmental care for their children
• Career Development – Opportunities to grow into a more senior role as the program scales
• Flexible & Remote-Friendly – Work in a way that fits your lifestyle

Compensation

$20-25/hour depending on experience

If you're passionate about affiliate marketing, understand the power of authentic community engagement, and want to help children access critical developmental services, our client would love to hear from you!