Best AI Tools to Use: Top Picks for Writing, Research & More
By
Liz Fujiwara
•
Aug 1, 2025
Looking for the best AI tools in 2025? You’re in the right place. Artificial intelligence has evolved beyond simple chatbots and basic automation; today, it powers advanced writing assistants, research tools, image generators, video editors, and productivity platforms that can transform the way you work and create.
In this article, we’ll explore the top AI applications across multiple categories, from content creation and design to analytics and workflow automation. Whether you’re a business professional aiming to streamline operations, a creator looking to level up your content game, or just a tech enthusiast, these tools will help you stay ahead in an AI-driven world.
Key Takeaways
Top AI writing tools like ChatGPT and Jasper AI streamline content creation, boosting productivity and creativity for writers and marketers.
AI tools for productivity, research, and project management, such as Notion AI, Zapier, and Asana, are essential for optimizing workflows and enhancing collaboration.
Fonzi transforms hiring by connecting pre-vetted AI engineers with companies through structured, efficient events that ensure seamless talent acquisition.
Top AI Writing Tools in 2025

In 2025, AI writing tools have become essential for authors, bloggers, and content creators. They not only improve writing quality but also save time and effort. Leading the list this year are ChatGPT and Jasper AI, each offering distinct features and capabilities.
These tools support a wide range of writing needs, from generating code to producing detailed drafts ready for refinement.
ChatGPT
ChatGPT stands out as a versatile AI writing tool, capable of generating content, analyzing files, summarizing data, and delivering valuable insights. A standout feature is its automatic web search integration, which enhances response accuracy by pulling in real-time information during queries. Combined with its ability to remember previous questions and provide contextually relevant follow-ups, ChatGPT becomes a powerful tool for writers.
Key features and plans include:
Free tier with limited access.
Plus plan at $20/month, removing daily usage limits.
Built-in search functionality available across all plans for reliable, up-to-date information.
Customization options that allow users to simplify responses or format outputs to meet specific needs.
ChatGPT is ideal for creating blog content, social media posts, and articles, as well as performing data analysis and summarization tasks. Its integration with tools like Google Calendar further extends its functionality, making it a must-have resource for content creators and professionals alike.
Jasper AI
Jasper AI is highly regarded for its versatility in generating various forms of copy, catering to diverse writing needs. Whether it’s blog posts, social media content, or marketing copy, Jasper AI excels at producing content across multiple formats. The drafts generated by Jasper AI serve as a strong starting point for human writers, allowing for easy customization and refinement.
Jasper AI leverages advanced models to generate high-quality content quickly and efficiently. Its comprehensive features and user-friendly interface make it a go-to tool for writers looking to enhance productivity and creativity.
Best AI Tools for Research
AI research tools are essential for quickly synthesizing information from multiple sources, making it easier to compile comprehensive reports. Two standout tools in this category are Perplexity and Google AI Studio, each offering unique features to enhance the research process.
Perplexity
Perplexity delivers high-quality, direct answers with well-cited sources, making it a reliable tool for in-depth research. Unlike some search engines, it quotes sources, ensuring users can trust the information. This transparency sets Perplexity apart from tools like Google’s AI mode, which sometimes lacks source clarity.
Additionally, Perplexity integrates with Zapier to automate research tasks and route answers efficiently. This allows users to conduct thorough research without manually sifting through large volumes of data, making it invaluable for researchers and writers working under tight deadlines.
Google AI Studio
Google AI Studio enhances the research process by providing AI-generated overviews of top Google search results. This feature, known as Gemini, delivers contextually relevant summaries based on user queries, making it easier to find the most pertinent information quickly. Another useful feature is the audio file summary option, which allows users to listen to document summaries, adding convenience for busy researchers.
While Google AI Studio excels at delivering quick overviews, it may struggle with nuanced or niche queries. Its integration with Google Docs, Drive, and Sheets makes it a versatile addition to any research toolkit, especially for those already embedded in the Google ecosystem.
Leading AI Tools for Image Generation

AI tools for image generation have made remarkable advancements, offering various models that generate images and manipulate real-time data. Midjourney and DALL·E 3 are two leading tools in this space, each bringing unique capabilities to the table alongside other AI models.
These tools are not only entertaining but also highly practical, delivering unique value across a range of applications, including app builders and creative projects.
Midjourney
Midjourney generates visually captivating images, making it a favorite for artistic projects. Originally launched within Discord, it has since expanded to browser use, allowing users to refine images with various post-generation tools. This flexibility, combined with high image quality, makes it a standout in AI image generation.
The platform produces intricate, aesthetically pleasing images with minimal input, simplifying the creative process for artists and designers. While there is a learning curve, the results are often worth the effort, establishing Midjourney as a go-to tool for high-quality image creation.
DALL·E 3
DALL·E 3, developed by OpenAI, simplifies image creation by generating visuals from descriptive text prompts. Its web interface offers users an easy, standalone way to create images without relying on third-party platforms, providing a smooth and seamless experience. Additionally, DALL·E 3 integrates with Zapier, enabling automation in image creation, which is especially useful for repetitive tasks.
The platform produces creative and engaging results from user prompts, boosting both creativity and productivity. Its integration with various applications streamlines the image generation process, making it useful for both beginners and experienced users.
Essential AI Productivity Tools
AI productivity tools help improve efficiency by automating workflows and tasks. Notion AI and Zapier are standout options in this category, each offering unique features that can greatly enhance productivity.
Notion AI
Notion AI offers several key features:
Generates answers from data and improves information searchability within the Notion ecosystem.
Connects insights and streamlines document management.
Facilitates seamless collaboration and knowledge sharing.
Integrates with Zapier to extend functionality, enabling task automation and improved workflow efficiency.
This tool is especially valuable for teams working on collaborative projects, maintaining consistency and coherence across documents and tasks. By organizing and managing information effectively, Notion AI boosts overall productivity and operational efficiency.
Zapier
Zapier is an automation platform that connects applications through AI-powered integrations, making workflows more efficient and productive. By automating repetitive tasks, Zapier enables users to focus on more strategic activities. For example, it can automatically create tasks from Gmail drafts whenever new customer emails are received, increasing efficiency.
Zapier stands out for its ability to create personal AI agents that manage tasks across apps and perform data analysis. These agents can automate workflows tailored to user needs, such as scheduling content in Vista Social or creating tasks in Motion from Slack messages.
With Copilot, an AI assistant, users can design workflows using natural language, making automation accessible even to those with minimal technical expertise.
AI Tools for Video Creation and Editing

Advancements in AI tools for video generation, creation, and editing have transformed content production, making it faster and more accessible. Tools like Synthesia and Descript stand out for their unique features that cater to various video production needs.
Synthesia
Synthesia enables users to create customizable avatar videos by converting text into engaging video content, even using their voice. Key features include:
Ideal for producing training videos and presentations
Supports over 140 languages, making it versatile for global audiences
Offers a free plan with 36 minutes of video annually
Paid plans start at $29/month, catering to a range of budgets
The platform delivers professional-quality videos without requiring extensive video production skills, making video creation more accessible. Businesses can leverage Synthesia to produce consistent, high-quality training materials, marketing videos, and other content, enhancing their communication strategies.
Descript
Descript simplifies video editing by transcribing videos into editable scripts, allowing users to make changes directly in the text. Any edits to the script are instantly reflected in the video, dramatically speeding up the editing process.
Descript is especially useful for content creators and marketers who need to produce professional videos quickly. By removing much of the complexity of traditional video editing, it lets users focus on creativity while ensuring the final product is polished and engaging.
AI Tools for Social Media Management

Managing social media effectively demands continuous engagement with visuals, videos, written content, and audience interactions. AI tools like Buffer and FeedHive simplify this process, making social media management more efficient and helping users optimize their posting strategies.
Buffer
Buffer’s AI features optimize messages for each social media platform, ensuring maximum engagement. The platform tailors content to platform-specific requirements while maintaining brand voice and allowing users to define tone and style.
The AI Assistant quickly generates post variations, helping users keep content fresh, a valuable feature for marketing teams looking to strengthen their social media presence and increase audience engagement.
FeedHive
FeedHive simplifies content repurposing and audience engagement, helping users maximize the value of their content. Leveraging AI enables creators to reach new audiences and expand their online presence.
This combination of repurposing and engagement makes FeedHive an essential tool for digital creators, ensuring efficient social media management and consistent, impactful communication with their audience.
AI Tools for Knowledge Management

AI tools for knowledge management help eliminate redundant work and boost productivity by centralizing access to information.
Mem
Mem is designed to help users organize and access knowledge efficiently through intuitive note-taking and intelligent suggestions. Its AI-powered tagging feature automatically categorizes content, making it easier to quickly find relevant information.
This tool boosts productivity by enabling seamless knowledge sharing and fast information retrieval across teams. Mem’s organized structure makes it invaluable for both businesses and individuals.
Best AI Tools for Task and Project Management
AI tools have transformed task and project management by optimizing workflows and improving team collaboration. Asana and Any.do lead the way by providing powerful tools that simplify task tracking and enhance team coordination, helping projects move forward smoothly and on time.
Asana
Asana leverages AI to improve project management by:
Setting intelligent goals
Detecting potential project risks
Identifying workflow bottlenecks
Predicting completion times using past project data
Automatically assigning tasks according to team members’ current workloads to keep projects on schedule
Integration with tools like Zapier further simplifies workflows and optimizes task coordination. Together, these AI-driven features boost transparency, support faster decision-making, and strengthen team collaboration.
Any.do
Any.do creates tasks tailored to project requirements and offers AI-powered suggestions for what to do next. Its integration with Google Calendar enables effortless task creation from calendar events, helping users stay organized and avoid missing important items.
By connecting with Zapier, Any.do boosts automation in task management, simplifying tracking and completion. This makes it especially valuable for individuals and teams looking to simplify their workflow and keep tasks well-managed.
What is Fonzi?
Fonzi is an innovative recruitment platform that connects top AI engineers with leading companies through a unique hiring event called Match Day. This marketplace ensures quality by thoroughly vetting all engineers before engagement, giving businesses access to exceptional talent.
Match Day goes beyond typical recruitment events, offering a structured, efficient process where companies can extend real-time, salary-backed job offers to candidates within 48 hours. This approach streamlines hiring, making it faster, more consistent, and scalable, with most hires finalized in under three weeks.
How Fonzi Works
Fonzi’s platform includes automated screening and bias-audited evaluations to ensure only the most qualified candidates advance, promoting fair assessments based solely on skills. Advanced security measures, such as fraud detection, maintain the integrity of the hiring process for both candidates and employers. These structured evaluations and security features provide a transparent and reliable experience, setting Fonzi apart from traditional job boards and black-box AI tools. This technology helps companies find well-matched, highly engaged talent while enhancing the candidate experience.
Why Choose Fonzi for Hiring Elite AI Engineers
Hiring AI engineers through Fonzi offers many advantages, including a dramatic reduction in time-to-hire, with most decisions made within minutes. This is especially valuable for companies facing urgent staffing needs, enabling rapid onboarding of pre-vetted, highly skilled engineers.
Fonzi serves a wide range of organizations, from startups to large enterprises, providing scalable AI talent acquisition. Whether you are hiring your first or your 10,000th AI engineer, Fonzi delivers a fast, consistent, and efficient hiring experience.
Summary
In 2025, the landscape of AI tools is more diverse and powerful than ever. From AI writing tools like ChatGPT and Jasper AI, to research tools like Perplexity and Google AI Studio, the options are tailored to meet various needs. Many of these tools offer free plans or trials, allowing users to explore their features without financial commitment.
AI tools for image generation, such as Midjourney and DALL·E 3, have become increasingly sophisticated, providing high-quality, visually captivating results. Essential AI productivity tools like Notion AI and Zapier automate workflows and improve overall efficiency, while video creation tools like Synthesia and Descript simplify the production process. Social media management tools like Buffer and FeedHive optimize engagement and audience reach, and knowledge management tools like Mem and Notion AI facilitate easy access to organized information.
Finally, AI tools for task and project management, such as Asana and Any.do, enhance clarity and collaboration, making them indispensable for teams and individuals alike. The versatility and benefits of these AI tools are undeniable, making them essential for anyone looking to boost productivity and efficiency. Whether you’re a business professional, content creator, or tech enthusiast, these insights will help you utilize AI technology to stay competitive in today’s fast-evolving landscape.